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Media-Savvy
Communications Toolkit Now Available to
ACA Members
ACA has developed an online
communications toolkit exclusively
for ACA members and available on a password-protected
page within ACA's Web site. The toolkit
guides camps and staff through a variety
of media relations issues, including a
brief "media relations 101" overview
covering the basics of media communications
and terminology, steps in crisis communications,
effective ways to generate story ideas,
important tips for the media interview,
and much more. Members can access the toolkit
online at www.acacamps.org/members.
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